Set Up AdSense

Have you ever wondered why so many websites have advertisements lining the side of each page? The answer is Google AdSense, the application Google uses to help publishers of websites make money. While Google is not the only company offering a program like AdSense, it currently controls about 75% of the market. By placing ads on websites, people can earn a percentage of the revenue that Google makes for sponsoring the ads. The companies that want to advertise pay Google, which then pays the hosting website. In order to take advantage of this, website owners must first set up AdSense.

Steps

Start the Sign Up Process

  1. Visit Google’s website and click on the link for “Business Solutions.”
  2. Scroll down and click on link for “AdSense,” which should be under “Enhance Your Website.”
  3. Click the “Sign up now” button to enter your information. If you already have a Google account, you can enter your username and password, then click “Sign In.”
    • To sign up, you’ll have to fill out the application form that Google provides. You’ll need to provide the website name, the URL, your contact information and your payment information.

Agree to Google’s Policies

  1. Read the basic policies on the application form.
  2. Find the link for the “AdSense Program Policies” and click it. This will open a new window with the legal forms from Google. In order to qualify for the program, you’ll have to agree to post content that meets Google’s guidelines.
  3. Check the boxes next to each policy to agree to abide by each. You won’t be able to set up AdSense unless you agree. Keep in mind that by agreeing, you are entering a legally binding agreement with Google.

Submit the AdSense Application

  1. Review your application to make sure you filled it out correctly.
  2. Submit the application by clicking on the “Submit Information” button.

Wait for Your Acceptance Into the Program

  1. Work on something else until you get the approval email from Google. Usually, you will get the acceptance letter within a couple of days.
    • If you don’t receive an approval email in the specified time frame, you may want to contact Google. It’s possible there was an error on your application.

Set Up Your Website for the Ads

  1. Locate the HTML code from Google.
    • You can get the code from the email Google sends to you or by logging into your account with Google.
  2. Post the AdSense code into your HTML code for your website. This new section of code tells browsers where to display the ads from Google.

  3. Check to make sure you can see Google ads on your website.
    • At first, you may see generic public announcements from Google. Once Google analyzes your content, usually within 24 hours, it will change the ads to content-specific ones.



Tips

  • Google provides ways for you to block certain advertisers from your website.
  • You can use the same AdSense account on multiple websites without having to fill out a new application.

Warnings

  • You must have your website on the Internet, or Google will not approve your application.

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Sources and Citations

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