Get a Social Media Job

As businesses continue to promote their services and products online, many new roles have become available in the social media field. Social media presents a variety of different positions and roles; such as writing social media content to promote a company or business, analyzing the marketing effects of a particular social media campaign, or even developing a social media application or platform. To get a job in social media, you must have experience with using social media platforms, the ability to generate original content, and in some cases, the ability to network with professional social media entities online. Continue reading this article to learn how you can secure a job in the social media field.

Steps

1. Become experienced with using social media platforms. A social media position will require you to have knowledge about all the working functions and features of one or more social media platforms.
   • Use social media platforms on a regular basis to engage with friends and family or to promote your favorite business or hobby. Examples of social media platforms are Facebook, Twitter, and LinkedIn.
   • Explore the menus and features of each social media platform to become knowledgeable in each. For example, if you are using Facebook, review every option under the privacy settings menu to learn about the application's privacy limitations.
2. Become an active participant in social media platforms. Writing blog posts, updating your Facebook status, and posting updates to Twitter on a regular basis will help establish your online presence and demonstrate to employers that you know how to gain a following.
   • Update and post new content to your social media profiles several times per day or on a daily basis.
3. Post original content to your social media profiles. Employers will most likely review your content and measure your skills in regards to creating content that is original and relevant to the business or hobby you are promoting.
4. Stay informed of news and updates to the social media industry. Your knowledge of the social media industry will demonstrate to employers that you are genuinely interested in and passionate about the social media field.
   • Subscribe to the blogs and news updates from your favorite social media platforms. You will then have the ability to stay abreast of new features, new competition, and new applications being used in social media.
5. Share or promote your content and knowledge with other social media users. This will help develop your marketing skills in regards to using social media for promotion.
   • Consult or network with other individuals in your social media niche to see if they can feature your content on their profiles or blogs. For example, if your hobby involves reviewing books, network with individuals who have book review blogs to see if they can feature a book review you wrote on their blog.
6. Engage with individuals who already work in the social media field. This will help expose and promote your social media skills and content to potential employers.
   • Search for contacts on professional social media platforms such as LinkedIn, or search for individuals on Twitter by entering keywords such as "social media" into the search field.
   • Reply to articles, comments, or posts written by professionals in social media to establish a rapport and relationship.
7. Search and apply for social media jobs. Employers will post available social media jobs on their company websites or to job websites such as Monster, Indeed, or SimplyHired.
   • Browse social media jobs on the website of the company you want to work for, or go to any major job website and search for jobs using keywords such as "social media."
   • Provide explicit details in your resume or application about the social media experience you have gained, as well as the ways you can use your experience to help support and promote the employer you want to work for.

Tips

• Reply to and follow up in a professional manner with individuals in your social media audience who criticize or challenge your opinions. This will demonstrate to potential employers that you are receptive to feedback and can efficiently handle negative comments without coming across as defensive or unprofessional.
• Keep the content you publish on your personal social media profiles clean and professional, as this may increase your chances of getting hired when your profile is seen by potential employers. For example, publish content about your hobbies instead of content that describes a wild party you hosted over the weekend.

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• Find a Job Using Social Media

References

• http://www.mindflash.com/blog/2011/08/the-5-minute-guide-to-getting-a-job-in-social-media/

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